Schema.org · Schema

Schema.org BlogPosting

A blog post. A subtype of Article and SocialMediaPosting.

Schema.orgStructured DataLinked DataJSON-LDVocabularySEOWeb StandardsRDFOntology

Properties

Name	Type	Description
@type	string	The Schema.org type.
@context	string
headline	string	Headline of the blog post.
name	string	The name of the blog post.
description	string	A short description of the blog post.
articleBody	string	The actual body of the blog post.
url	string	URL of the blog post.
image	object	An image for the blog post.
author	object	The author of this blog post.
publisher	object	The publisher of this blog post.
datePublished	string	Date of first publication.
dateCreated	string	The date on which the blog post was created.
dateModified	string	The date on which the blog post was most recently modified.
keywords	object	Keywords or tags.
wordCount	integer	The number of words in the text.
inLanguage	string	The language of the content.
sharedContent	object	A CreativeWork such as an image, video, or audio clip shared as part of this posting.
mainEntityOfPage	object	Indicates a page for which this blog post is the main entity.
commentCount	integer	The number of comments this blog post has received.
sameAs	object	URL of a reference Web page that unambiguously indicates the item's identity.

View JSON Schema on GitHub

JSON Schema

{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "https://schema.org/schemas/blog-posting.json",
  "title": "Schema.org BlogPosting",
  "description": "A blog post. A subtype of Article and SocialMediaPosting.",
  "type": "object",
  "required": ["@type", "headline"],
  "properties": {
    "@type": {
      "type": "string",
      "const": "BlogPosting",
      "description": "The Schema.org type."
    },
    "@context": {
      "type": "string",
      "default": "https://schema.org"
    },
    "headline": {
      "type": "string",
      "maxLength": 110,
      "description": "Headline of the blog post."
    },
    "name": {
      "type": "string",
      "description": "The name of the blog post."
    },
    "description": {
      "type": "string",
      "description": "A short description of the blog post."
    },
    "articleBody": {
      "type": "string",
      "description": "The actual body of the blog post."
    },
    "url": {
      "type": "string",
      "format": "uri",
      "description": "URL of the blog post."
    },
    "image": {
      "oneOf": [
        { "type": "string", "format": "uri" },
        { "$ref": "schema-org-image-object-schema.json" }
      ],
      "description": "An image for the blog post."
    },
    "author": {
      "oneOf": [
        { "$ref": "schema-org-person-schema.json" },
        { "$ref": "schema-org-organization-schema.json" }
      ],
      "description": "The author of this blog post."
    },
    "publisher": {
      "oneOf": [
        { "$ref": "schema-org-person-schema.json" },
        { "$ref": "schema-org-organization-schema.json" }
      ],
      "description": "The publisher of this blog post."
    },
    "datePublished": {
      "type": "string",
      "format": "date",
      "description": "Date of first publication."
    },
    "dateCreated": {
      "type": "string",
      "format": "date",
      "description": "The date on which the blog post was created."
    },
    "dateModified": {
      "type": "string",
      "format": "date",
      "description": "The date on which the blog post was most recently modified."
    },
    "keywords": {
      "oneOf": [
        { "type": "string" },
        { "type": "array", "items": { "type": "string" } }
      ],
      "description": "Keywords or tags."
    },
    "wordCount": {
      "type": "integer",
      "description": "The number of words in the text."
    },
    "inLanguage": {
      "type": "string",
      "description": "The language of the content."
    },
    "sharedContent": {
      "type": "object",
      "description": "A CreativeWork such as an image, video, or audio clip shared as part of this posting.",
      "properties": {
        "@type": { "type": "string" },
        "url": { "type": "string", "format": "uri" }
      }
    },
    "mainEntityOfPage": {
      "oneOf": [
        { "type": "string", "format": "uri" },
        { "$ref": "schema-org-web-page-schema.json" }
      ],
      "description": "Indicates a page for which this blog post is the main entity."
    },
    "commentCount": {
      "type": "integer",
      "description": "The number of comments this blog post has received."
    },
    "sameAs": {
      "oneOf": [
        { "type": "string", "format": "uri" },
        { "type": "array", "items": { "type": "string", "format": "uri" } }
      ],
      "description": "URL of a reference Web page that unambiguously indicates the item's identity."
    }
  }
}