MediaMath · Schema

campaign_goals

Programmatic AdvertisingDSPDemand-Side PlatformCampaign ManagementAd TechBiddingAudience SegmentsCreative ManagementReportingAnalytics

Properties

Name	Type	Description
goal_type	string
goal_alert	number
goal_value	number
goal_category	string

View JSON Schema on GitHub

JSON Schema

{
  "$schema": "http://json-schema.org/draft-07/schema#",
  "title": "campaign_goals",
  "type": "object",
  "properties": {
    "goal_type": {
      "type": "string",
      "enum": [
        "spend",
        "reach",
        "cpc",
        "cpe",
        "cpa",
        "roi",
        "ctr",
        "vcr",
        "viewability_rate",
        "vcpm",
        "cpcv"
      ]
    },
    "goal_alert": {
      "type": "number",
      "format": "float",
      "minimum": 0,
      "maximum": 999.99
    },
    "goal_value": {
      "type": "number",
      "format": "float",
      "minimum": 0.0001,
      "maximum": 9999999.9999
    },
    "goal_category": {
      "type": "string",
      "enum": [
        "audience",
        "engagement",
        "response"
      ],
      "nullable": true
    }
  }
}