HubSpot · Schema

BlogPost

Represents a blog post with all content and metadata

AnalyticsCommerceContentCRMCustomer ServiceEmail MarketingMarketingMarketing AutomationOperationsSales

Properties

Name Type Description
id string Unique identifier for the blog post
name string Internal name of the blog post
slug string URL slug for the blog post
htmlTitle string HTML title tag content
postBody string HTML content of the blog post body
postSummary string Summary or excerpt of the blog post
blogAuthorId string ID of the associated blog author
authorName string Display name of the author
contentGroupId string ID of the blog this post belongs to
campaign string Campaign GUID associated with the post
categoryId integer Category ID for the post
state string Current state of the blog post
currentState string Current state description
publishDate string ISO 8601 timestamp when the post was/will be published
created string ISO 8601 timestamp when the post was created
updated string ISO 8601 timestamp when the post was last updated
archivedAt string ISO 8601 timestamp when the post was archived
currentlyPublished boolean Whether the post is currently published
domain string Domain where the post is published
featuredImage string URL of the featured image
featuredImageAltText string Alt text for the featured image
metaDescription string Meta description for SEO
headHtml string Custom HTML for the head section
footerHtml string Custom HTML for the footer section
language string Language code of the blog post
translatedFromId string ID of the original post this was translated from
tagIds array Array of tag IDs associated with the post
useFeaturedImage boolean Whether to display the featured image
url string Full URL of the published post
abStatus string A/B test status
abTestId string A/B test ID if part of a test
folderId string ID of the folder containing the post
View JSON Schema on GitHub

JSON Schema

blog-posts-api-blog-post-schema.json Raw ↑
{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "https://raw.githubusercontent.com/api-evangelist/hubspot/refs/heads/main/json-schema/blog-posts-api-blog-post-schema.json",
  "title": "BlogPost",
  "description": "Represents a blog post with all content and metadata",
  "type": "object",
  "properties": {
    "id": {
      "type": "string",
      "description": "Unique identifier for the blog post",
      "example": "500123"
    },
    "name": {
      "type": "string",
      "description": "Internal name of the blog post",
      "example": "Example Record"
    },
    "slug": {
      "type": "string",
      "description": "URL slug for the blog post",
      "example": "example-value"
    },
    "htmlTitle": {
      "type": "string",
      "description": "HTML title tag content",
      "example": "Example Record"
    },
    "postBody": {
      "type": "string",
      "description": "HTML content of the blog post body",
      "example": "This is an example description."
    },
    "postSummary": {
      "type": "string",
      "description": "Summary or excerpt of the blog post",
      "example": "example-value"
    },
    "blogAuthorId": {
      "type": "string",
      "description": "ID of the associated blog author",
      "example": "500123"
    },
    "authorName": {
      "type": "string",
      "description": "Display name of the author",
      "example": "Example Record"
    },
    "contentGroupId": {
      "type": "string",
      "description": "ID of the blog this post belongs to",
      "example": "500123"
    },
    "campaign": {
      "type": "string",
      "description": "Campaign GUID associated with the post",
      "example": "example-value"
    },
    "categoryId": {
      "type": "integer",
      "description": "Category ID for the post",
      "example": 500123
    },
    "state": {
      "type": "string",
      "enum": [
        "DRAFT",
        "DRAFT_AB",
        "AUTOMATED",
        "PUBLISHED",
        "SCHEDULED",
        "AUTOMATED_DRAFT"
      ],
      "description": "Current state of the blog post",
      "example": "DRAFT"
    },
    "currentState": {
      "type": "string",
      "description": "Current state description",
      "example": "active"
    },
    "publishDate": {
      "type": "string",
      "format": "date-time",
      "description": "ISO 8601 timestamp when the post was/will be published",
      "example": "2025-03-15T14:30:00Z"
    },
    "created": {
      "type": "string",
      "format": "date-time",
      "description": "ISO 8601 timestamp when the post was created",
      "example": "2025-03-15T14:30:00Z"
    },
    "updated": {
      "type": "string",
      "format": "date-time",
      "description": "ISO 8601 timestamp when the post was last updated",
      "example": "2025-03-15T14:30:00Z"
    },
    "archivedAt": {
      "type": "string",
      "format": "date-time",
      "description": "ISO 8601 timestamp when the post was archived",
      "example": "2025-03-15T14:30:00Z"
    },
    "currentlyPublished": {
      "type": "boolean",
      "description": "Whether the post is currently published",
      "example": true
    },
    "domain": {
      "type": "string",
      "description": "Domain where the post is published",
      "example": "example.hubspot.com"
    },
    "featuredImage": {
      "type": "string",
      "description": "URL of the featured image",
      "example": "example-value"
    },
    "featuredImageAltText": {
      "type": "string",
      "description": "Alt text for the featured image",
      "example": "example-value"
    },
    "metaDescription": {
      "type": "string",
      "description": "Meta description for SEO",
      "example": "This is an example description."
    },
    "headHtml": {
      "type": "string",
      "description": "Custom HTML for the head section",
      "example": "example-value"
    },
    "footerHtml": {
      "type": "string",
      "description": "Custom HTML for the footer section",
      "example": "example-value"
    },
    "language": {
      "type": "string",
      "description": "Language code of the blog post",
      "example": "en"
    },
    "translatedFromId": {
      "type": "string",
      "description": "ID of the original post this was translated from",
      "example": "500123"
    },
    "tagIds": {
      "type": "array",
      "items": {
        "type": "integer"
      },
      "description": "Array of tag IDs associated with the post",
      "example": [
        500123
      ]
    },
    "useFeaturedImage": {
      "type": "boolean",
      "description": "Whether to display the featured image",
      "example": true
    },
    "url": {
      "type": "string",
      "format": "uri",
      "description": "Full URL of the published post",
      "example": "https://app.hubspot.com/contacts/12345"
    },
    "abStatus": {
      "type": "string",
      "enum": [
        "master",
        "variant"
      ],
      "description": "A/B test status",
      "example": "master"
    },
    "abTestId": {
      "type": "string",
      "description": "A/B test ID if part of a test",
      "example": "500123"
    },
    "folderId": {
      "type": "string",
      "description": "ID of the folder containing the post",
      "example": "500123"
    }
  },
  "required": [
    "id",
    "name",
    "created",
    "updated"
  ]
}