Demandbase · Schema

Audience

Account-Based MarketingAdvertisingAI AgentsB2B MarketingData EnrichmentIntent DataPersonalizationSales Intelligence

Properties

Name Type Description
id string Audience unique identifier
name string Audience segment name
description string Audience description
account_count integer Number of accounts in the audience
criteria object Targeting criteria for the audience
created_at string Audience creation timestamp
View JSON Schema on GitHub

JSON Schema

demandbase-audience-schema.json Raw ↑
{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "#/components/schemas/Audience",
  "title": "Audience",
  "type": "object",
  "properties": {
    "id": {
      "type": "string",
      "description": "Audience unique identifier"
    },
    "name": {
      "type": "string",
      "description": "Audience segment name"
    },
    "description": {
      "type": "string",
      "description": "Audience description"
    },
    "account_count": {
      "type": "integer",
      "description": "Number of accounts in the audience"
    },
    "criteria": {
      "type": "object",
      "description": "Targeting criteria for the audience",
      "properties": {
        "industries": {
          "type": "array",
          "items": {
            "type": "string"
          },
          "description": "Target industries"
        },
        "employee_ranges": {
          "type": "array",
          "items": {
            "type": "string"
          },
          "description": "Target employee count ranges"
        },
        "revenue_ranges": {
          "type": "array",
          "items": {
            "type": "string"
          },
          "description": "Target revenue ranges"
        },
        "countries": {
          "type": "array",
          "items": {
            "type": "string"
          },
          "description": "Target countries"
        }
      }
    },
    "created_at": {
      "type": "string",
      "format": "date-time",
      "description": "Audience creation timestamp"
    }
  }
}