Choozle · Schema

ReportRow

A single row of campaign performance data returned by the Choozle Reporting API.

Digital AdvertisingProgrammatic AdvertisingDSPDemand-Side PlatformCampaign ManagementAudience TargetingDisplay AdvertisingConnected TVCTVVideo AdvertisingNative AdvertisingDOOHReportingReal-Time BiddingRTB

Properties

Name	Type	Description
account_id	integer	Account identifier.
ad_group_id	integer	Ad group identifier.
date	string	Date of the reported metrics in YYYY-MM-DD format.
impressions	integer	Number of ad impressions served.
clicks	integer	Number of clicks recorded.
spend	number	Total spend in USD.
conversions	integer	Number of attributed conversions.
ctr	number	Click-through rate (clicks / impressions).
cpc	number	Cost per click in USD.
cpm	number	Cost per thousand impressions in USD.

View JSON Schema on GitHub

JSON Schema

{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "https://raw.githubusercontent.com/api-evangelist/choozle/main/json-schema/report-row.json",
  "title": "ReportRow",
  "description": "A single row of campaign performance data returned by the Choozle Reporting API.",
  "type": "object",
  "properties": {
    "account_id": {
      "type": "integer",
      "description": "Account identifier."
    },
    "ad_group_id": {
      "type": "integer",
      "description": "Ad group identifier."
    },
    "date": {
      "type": "string",
      "format": "date",
      "description": "Date of the reported metrics in YYYY-MM-DD format."
    },
    "impressions": {
      "type": "integer",
      "description": "Number of ad impressions served.",
      "minimum": 0
    },
    "clicks": {
      "type": "integer",
      "description": "Number of clicks recorded.",
      "minimum": 0
    },
    "spend": {
      "type": "number",
      "description": "Total spend in USD.",
      "minimum": 0
    },
    "conversions": {
      "type": "integer",
      "description": "Number of attributed conversions.",
      "minimum": 0
    },
    "ctr": {
      "type": "number",
      "description": "Click-through rate (clicks / impressions).",
      "minimum": 0,
      "maximum": 1
    },
    "cpc": {
      "type": "number",
      "description": "Cost per click in USD.",
      "minimum": 0
    },
    "cpm": {
      "type": "number",
      "description": "Cost per thousand impressions in USD.",
      "minimum": 0
    }
  }
}