CampaignReport

Analytics and performance report for an email campaign in Benchmark Email.

Email MarketingCampaignsContactsAutomationTransactional EmailMarketing

Properties

Name	Type	Description
EmailID	integer	Unique identifier of the email campaign.
Name	string	Name of the email campaign.
TotalSent	integer	Total number of emails sent.
TotalOpens	integer	Total number of email opens.
UniqueOpens	integer	Number of unique email opens.
TotalClicks	integer	Total number of link clicks.
UniqueClicks	integer	Number of unique link clicks.
Bounces	integer	Number of bounced emails.
Unsubscribes	integer	Number of unsubscribes from this campaign.
Forwards	integer	Number of times the email was forwarded.
OpenRate	number	Open rate as a percentage.
ClickRate	number	Click rate as a percentage.

View JSON Schema on GitHub

JSON Schema

{
  "$schema": "http://json-schema.org/draft-07/schema#",
  "$id": "https://raw.githubusercontent.com/api-evangelist/benchmark-email/main/json-schema/campaign-report.json",
  "title": "CampaignReport",
  "description": "Analytics and performance report for an email campaign in Benchmark Email.",
  "type": "object",
  "properties": {
    "EmailID": {
      "type": "integer",
      "description": "Unique identifier of the email campaign."
    },
    "Name": {
      "type": "string",
      "description": "Name of the email campaign."
    },
    "TotalSent": {
      "type": "integer",
      "description": "Total number of emails sent."
    },
    "TotalOpens": {
      "type": "integer",
      "description": "Total number of email opens."
    },
    "UniqueOpens": {
      "type": "integer",
      "description": "Number of unique email opens."
    },
    "TotalClicks": {
      "type": "integer",
      "description": "Total number of link clicks."
    },
    "UniqueClicks": {
      "type": "integer",
      "description": "Number of unique link clicks."
    },
    "Bounces": {
      "type": "integer",
      "description": "Number of bounced emails."
    },
    "Unsubscribes": {
      "type": "integer",
      "description": "Number of unsubscribes from this campaign."
    },
    "Forwards": {
      "type": "integer",
      "description": "Number of times the email was forwarded."
    },
    "OpenRate": {
      "type": "number",
      "format": "float",
      "description": "Open rate as a percentage."
    },
    "ClickRate": {
      "type": "number",
      "format": "float",
      "description": "Click rate as a percentage."
    }
  }
}