albertsons · Schema

Audience

An audience targeting segment based on shopper behavior.

GroceryRetailRetail MediaAdvertisingCampaignsAnalyticsConsumer GoodsFoodPharmacy

Properties

Name	Type	Description
audienceId	string	Unique identifier of the audience segment.
name	string	Display name of the audience segment.
description	string	Description of the audience segment criteria.
size	integer	Approximate number of shoppers in the audience segment.
category	string	Product category associated with the audience.

View JSON Schema on GitHub

JSON Schema

{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "https://raw.githubusercontent.com/api-evangelist/albertsons/refs/heads/main/json-schema/retail-media-api-audience-schema.json",
  "title": "Audience",
  "description": "An audience targeting segment based on shopper behavior.",
  "type": "object",
  "properties": {
    "audienceId": {
      "type": "string",
      "description": "Unique identifier of the audience segment.",
      "example": "aud-001"
    },
    "name": {
      "type": "string",
      "description": "Display name of the audience segment.",
      "example": "Organic Food Buyers"
    },
    "description": {
      "type": "string",
      "description": "Description of the audience segment criteria.",
      "example": "Shoppers with high organic product purchase frequency"
    },
    "size": {
      "type": "integer",
      "description": "Approximate number of shoppers in the audience segment.",
      "example": 2500000
    },
    "category": {
      "type": "string",
      "description": "Product category associated with the audience.",
      "example": "grocery"
    }
  }
}