Affirm · Schema

PromoContent

Promotional messaging content including ALA text and modal content.

FintechBNPLLendingPaymentsConsumer

Properties

Name Type Description
ala string Plain text "as low as" monthly payment message, suitable for inline display on product and cart pages.
html_ala string HTML-formatted "as low as" monthly payment message with appropriate markup for web display.
headline string Modal headline text displayed at the top of the Affirm educational modal.
tagline string Modal tagline or subheading text.
button string Call-to-action button label text for the modal.
html_footer string HTML-formatted legal disclosure footer for the modal.
description string Full description text for the educational modal explaining Affirm financing.
config object
View JSON Schema on GitHub

JSON Schema

promos-promo-content-schema.json Raw ↑ 
{
  "$schema": "https://json-schema.org/draft/2020-12/schema",
  "$id": "https://raw.githubusercontent.com/api-evangelist/affirm/refs/heads/main/json-schema/promos-promo-content-schema.json",
  "title": "PromoContent",
  "description": "Promotional messaging content including ALA text and modal content.",
  "type": "object",
  "properties": {
    "ala": {
      "type": "string",
      "description": "Plain text \"as low as\" monthly payment message, suitable for inline display on product and cart pages.",
      "example": "example_value"
    },
    "html_ala": {
      "type": "string",
      "description": "HTML-formatted \"as low as\" monthly payment message with appropriate markup for web display.",
      "example": "example_value"
    },
    "headline": {
      "type": "string",
      "description": "Modal headline text displayed at the top of the Affirm educational modal.",
      "example": "example_value"
    },
    "tagline": {
      "type": "string",
      "description": "Modal tagline or subheading text.",
      "example": "example_value"
    },
    "button": {
      "type": "string",
      "description": "Call-to-action button label text for the modal.",
      "example": "example_value"
    },
    "html_footer": {
      "type": "string",
      "description": "HTML-formatted legal disclosure footer for the modal.",
      "example": "example_value"
    },
    "description": {
      "type": "string",
      "description": "Full description text for the educational modal explaining Affirm financing.",
      "example": "Example description text"
    },
    "config": {
      "$ref": "#/components/schemas/PromoConfig"
    }
  }
}